Google Chrome to Crack Down on Invasive, Misleading Ads

Google Chrome to Crack Down on Invasive, Misleading Ads

Due to be released early December, Google Chrome version 71 will offer a setting created to discourage websites from trying to trick you with misleading advertisements, Google announced in a blog post.

"We've learnt since then that this approach did not go far enough". "More than half of these abusive experiences are not blocked by our current set of protections, and almost all involve harmful or misleading ads", said Google.

With Chrome 71, Google is stepping up its fight against the problem of abusive ads on the Internet by blocking all ads on a site that displays them permanently.

He cites two common examples of misleading, abusive ads in his post. At the time, Google said that about 1 in 5 feedback reports it receives indicate that the user experienced some form of unwanted content.

"Manchester United did nothing to win the game" - Ronaldo
After the match, Mata said he was proud of his team's fight following what turned out to be a vital win for Manchester United . The 20-year-old had been used primarily as a substitute this season but could spearhead the United attack if necessary.

Much more problematic is when these abusive ads lead directly to phishing attempts, tech support scams or flat-out malware. In the interest of user control, the company says Chrome users can disable its ad ban through their browser settings. Should they fail, Google will promptly block their ads. Google will also give these site owners a period of 30 days to fix these flawed ads before they are removed. The updated Chrome browser 71 will enable this feature by default although users will also have the option to manually turn it off.

"Last year, after hearing from Chrome users, we launched a set of user protections against "abusive experiences" - experiences created to intentionally mislead and tricker users into taking action on the web", said Vivek Sekhar, product manager for Chrome. While some of them may be useful, targeted ads at large, are considered an intrusion to user privacy.

In the meantime, no matter how good Chrome's filters get, using some common sense online will still keep you safer. You click on the "close" button but it's not actually a close button - it's just another link.

Google is promising to punish sites that offer what the company calls "abusive experiences". Failure to do so will result in Google blocking every ad on the site - abusive or not.

Related Articles

  • Google Brings an API to Let Developers Push In-App Updates

    Google Brings an API to Let Developers Push In-App Updates

    Immediate displays a full-screen message right when a player boots up an Android app that prompts them to update the app. There is no specific date mentioned by Google as to when we will see the API in use on Android apps.
    Niece of ‘Sister Sister’ star Tamera Mowry killed in California shooting

    Niece of ‘Sister Sister’ star Tamera Mowry killed in California shooting

    Ashley revealed that she had already been in touch with Adam, and there was nothing new to report at the time . Tamera and Housley took to social media in an effort to locate their niece early Thursday morning.
    3 dead in Marseille collapsed buildings

    3 dead in Marseille collapsed buildings

    Google Maps images taken in recent months showed large cracks in the facades of the buildings, only one of which was occupied.
  • 12 tweets that are more savage than the Thugs of Hindostan

    12 tweets that are more savage than the Thugs of Hindostan

    According to industry analyst Taran Adarsh, the film released in a total of 5000 screens in India and 2000 screens overseas . A few others even came down hard on the performances of the leading cast and labelled the film as boring and a let-down.
    Xiaomi's AirDots Pile Pressure on Apple

    Xiaomi's AirDots Pile Pressure on Apple

    The surface of both earbuds is touch-sensitive and can be used to execute actions like play/pause music, handle calls, and more. The Xiaomi Mi AirDots Youth Edition are presently available for pre-orders in China at CNY 199 (roughly Rs. 2,100).
    Pipe bomb suspect Cesar Sayoc scheduled for Election Day court hearing

    Pipe bomb suspect Cesar Sayoc scheduled for Election Day court hearing

    Prosecutors are expected to ask the judge to hold Sayoc without bail, saying he's a danger to the public. Sayoc's lawyers are yet to comment on his mental health.
  • CNN's Jim Acosta press pass suspended by White House, Sarah Sanders announces

    CNN's Jim Acosta press pass suspended by White House, Sarah Sanders announces

    When the issue came to a head in June 2016, Trump told CNN in an interview that, if elected, he would not revoke credentials. Acosta denied the accusation on Wednesday, saying on CNN , "I didn't put my hands on her or touch her as they're alleging".
    Sheriff's deputy killed while responding to shooting

    Sheriff's deputy killed while responding to shooting

    Helus will be transported via motorcade from Los Robles Hospital to westbound Janss Road", the department said in a statement . Video accessed by the AP showed law enforcement officers and vehicles speeding to the scene and people running from the bar.
    Bayern Deny Involvement In European Super League Talks

    Bayern Deny Involvement In European Super League Talks

    Barca, Juve, Manchester City, PSG, Arsenal, Milan, Inter Milan, Roma and Marseille were not immediately available to comment. Earlier, UEFA has chose to cancel the away goal rule in European competitions.
  • Demonstrators protest Trump's latest move in Mueller probe

    Demonstrators protest Trump's latest move in Mueller probe

    Christie was initially considered as a contender for the attorney general position during the transition. Kremlin spokesman Dmitry Peskov made the comments Thursday after Sessions handed in his resignation.
    Will Mueller Be Fired by Acting Attorney General Whitaker?

    Will Mueller Be Fired by Acting Attorney General Whitaker?

    Whitaker's views as an outside commentator before joining the government have been music to the ears of Trump and Republicans. Attorney General Elliot Richardson and his deputy William Ruckelshaus resigned rather than comply with Nixon's order.
    Supreme Court rejects net neutrality appeal

    Supreme Court rejects net neutrality appeal

    Three of the court's conservative judges - Samuel Alito, Neil Gorsuch and Clarence Thomas - voted to hear the case. Circuit upholding the FCC's Open Internet Order in June of 2016, and ISPs losing a subsequent en banc appeal .