Global Smartphone Shipments Down 6% in Q3 2018

Global Smartphone Shipments Down 6% in Q3 2018

It holds 13 percent of the total market shares, a 3 percent increase from past year.

Global shipment of smartphones tumbled in the third fiscal quarter of 2018, IDC's Quarterly Mobile Phone Tracker shows.

As for Apple, Strategy Analytics said the company's new iPhone products are in "healthy demand", but the high price stands as a hurdle in its efforts to expand shipment volume. Samsung, the largest smartphone vendor in terms of market share, accounting for 20.3% of shipments in 3Q18, declined 13.4% year over year in the quarter.

"Huawei was also able to maintain its 50 million plus smartphone shipments and retain its second position in 3Q 2018".

With continued growth in the worldwide markets, Chinese brands occupied six of the top ten positions.

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Worldwide shipments of smartphones, still the most dominant of internet-connected devices, declined 6% compared to previous year, according to the International Data Corporation (IDC).

Chinese manufacturer Huawei's global shipments for the period hit 52 million, up 33% year-over-year, making the company the second largest one on the global shipment units list. Even though Apple had to settle for third place in quarter 3, its total shipments were actually up slightly over the same period a year ago, and that's without IDC taking iPhone XR sales into account given its late launch. In addition, growing markets like India and Indonesia are being changed by the rapid growth of other Chinese brands such as Xiaomi, Oppo and Vivo. IDC said this was the fourth consecutive quarter of year-over-year declines for the global smartphone market. Whereas Oppo shipments had decreased to 2.1% from a year back after moving its focus on building newer devices apart from smartphones.

However, emerging markets are full of potential and present long-term growth opportunities.

"The growth in emerging markets is led by Chinese smartphone manufacturers, that are venturing out of China to capture sales", research analyst Shobhit Srivastava said.

The next growth cycle will likely be driven by the emergence of 5G which is expected to be commercially available sometime next year.

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