Apple buys digital magazine subscription service Texture

Apple buys digital magazine subscription service Texture

Since its launch in 2010, Texture has become the leading multi-title subscription service giving users the ability to instantly access some of the most widely read magazines while on the go. Texture's apps for iOS, Android, and Windows 10/8 (yes) will continue to work - at least for the time being. Financial terms were not disclosed. It was a joint venture between several online publishing companies including Condé Nast, News Corp., and Time Inc.

It's possible that at some point, Apple may integrate aspects of Texture into its News app.

Apple's Eddy Cue will be on a panel today at SXSW, so most likely we will hear him discuss this deal.

Owned by a consortium of big publishers and private equity firm KKR, Texture was first put together in 2009. In a bid to add more credibility to trusted sources, Apple announced that they are buying Texture, a digital newsstand company.

In late 2016, the Alliance for Audited Media (AAM) certified Texture to verify its circulation numbers for advertisers. Since earmarking $1 billion for new shows last summer, Apple has been targeting Hollywood A-listers as it prepares its slate of original programming.

Bangladeshi Plane with 71 Passengers Crashes at Kathmandu in Nepal
Back in 1992, there were two wide-body Airbus crashes in the nearby mountains, one of Thai International and another of PIA. It is a subsidiary of US-Bangla Group, a United States-Bangladesh joint venture company.

The service has evolved to feature curated content based on users interests, but the $10-a-month subscription model has remained in place. "We're really excited about bringing that into Apple News".

Cue also said that Apple Music now has 38 million subscribers with 8 million trial users.

Those subscriptions include everything from Apple Music to iCloud storage to third-party subscriptions that Apple gets a cut of.

The Senior VP of Internet Software and Services shrugged off the question: Cue said that Disney and Netflix were "good partners" but that if you look at the "general history of Apple, we never make huge acquisitions".

He went on to explain that Apple traditionally hasn't made many large acquisitions because, in the words of Wayne Gretzky, "you have to skate to where the puck is going, not to where it is".

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