Target Lets You Pay With New 'Wallet' Mobile Payment System

Target Lets You Pay With New 'Wallet' Mobile Payment System

Target is putting Wallet in its app as a new way to pay at checkout.

With Wallet, consumers can pay for purchases using their Target REDcard and find savings with Cartwheel - all within a single scan of their phones at checkout, the company said. In August, Target announced the merger of its Cartwheel savings app into its namesake app, noting that it eventually planned to offer the Wallet mobile-pay capability. Folks will also be able to add their Target gift cards to Wallet, but again, the retailer did not say when that would be enabled. After you're done shopping, you can present your Wallet barcode at the register to check out.

Earlier this year, Target overhauled its mobile app with one-stop-shop of what the retailer offers, a feature that shows shoppers their location as they shop and highlights Cartwheel deals nearby, and online purchasing.

According to Target, Wallet enables shoppers to checkout four times faster than "other payment types", a nice kick to the shin to traditional payment methods like chip-and-PIN cards.

Adobe Systems Incorporated (ADBE) Insider sold 1953 Shares
The regular session started at $126.99 but as the trading went on, the stock receded, ending the session with a fall of -6.11%. The firm owned 11,088 shares of the software company's stock after buying an additional 2,144 shares during the quarter.

Reportedly, the Wallet feature found in the Target app is similar to other in-store payment options like Wal-Mart Pay. It has already included Apple Pay integration on iOS.

However, Wal-Mart Pay uses QR code for scanning items, Target's system is barcode-based.

Target's new Wallet feature has been rolling out for a few weeks now, but is now live for everyone.

Both Target and Walmart are retailers who are part of CurrentC - a group of retailers with their own mobile payment solution.

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